.svg){kind=small}
.svg){kind=small}
Our advertising solution offers a brand safe environment to connect with our audience through our highly engaging ad products.
100% Direct & Branded Traffic
5+ million games played daily
4+ hours a month Per user
BELLWETHER PUBLISHER
CERTIFIED MINORITY-OWNED BUSINESS
DEEPSEE “A” RATED
PUBLISHER SUPPLY
PUBLISHER SUPPLY
Alliance for Inclusive & Multicultural Marketing Member
OUTPERFORM PUBLISHER ATTENTION
BENCHMARKS BY UP TO 34%
BENCHMARKS BY UP TO 34%
Solitaired
Our flagship gaming platform with Solitaire, Spider Solitaire, Freecell, and over 500 other games.
Solitaire Bliss
The classic Solitaire experience, with a number of Solitaire games, including Solitaire, Spider & 40 Thieves.
Our Platform
>5M Games played DAILY
+40 nET PROMOTER SCORE
27M
Annual users
OUR AUDIENCE
70%/30% Female/Male
70%+ Age 60 and over
73% household decisionmaker
Sustainability
We recognize the importance of addressing the environmental impact of our business and operations. Online platforms like ours, despite being in the cloud, have a physical impact, whether that is the energy consumption of the servers we use, the ads we serve or the energy usage of the visitors that play games on our sites.
Since April of 2023, we’ve been offsetting the CO2 emissions of our entire business operations and visitor usage of our sites. We view this as the most holistic way to think about the carbon footprint we generate.
Since July of 2022, we’ve been working to improve the efficiency of our programmatic supply chain. Today we’re proud to report we’ve been able to successfully reduce our ad requests by over 50% and are listed as a top 20% carbon efficient supply chain by Scope3.
You can learn more about how we calculate and offset our carbon emissions here as well as our approach to advertising sustainability and efficiency here.
Since April of 2023, we’ve been offsetting the CO2 emissions of our entire business operations and visitor usage of our sites. We view this as the most holistic way to think about the carbon footprint we generate.
Since July of 2022, we’ve been working to improve the efficiency of our programmatic supply chain. Today we’re proud to report we’ve been able to successfully reduce our ad requests by over 50% and are listed as a top 20% carbon efficient supply chain by Scope3.
You can learn more about how we calculate and offset our carbon emissions here as well as our approach to advertising sustainability and efficiency here.
AD EXPERIENCES
DESKTOP 300x600 & mWEB ADHESION
designed to be seen
At +90% viewability our display inventory is top 1% amongst publishers.
designed for impact
Our “No Ads If Idle” feature won't serve advertising to non-engaged users.
ON PAGE VIDEO
designed to be seen
Our desktop video experience is +90% viewable.
DESIGNED FOR CHOICE & PERFORMANCE
Our dismissible video unit has an +80% completion rate.
High-Impact video
designed to be seen
Our video product is +90% viewable and commands 100% of the user’s attention.
designed to be heard
Audio enabled and can run as a skippable or non-skippable experience.
BRANDED TAKEOVER (MINIMIZED)
TAKEOVER THE GAME
Maximize impact by sponsoring our most popular game format - The Game of the Day.
BE A BRAND HERO
71% of our users prefer brands that sponsor our most popular experience.
BRANDED TAKEOVER (expandED)
TAKEOVER THE GAME
Maximize impact by sponsoring our most popular game format - The Game of the Day.
BE A BRAND HERO
71% of our users prefer brands that sponsor our most popular experience.
VIDEO MOMENTS: BRANDED EXPERIENCE
custom video player
Customize our premium video player with a display skin or logo.
high-impact video
Audio enabled and large format video drives impact.
DESKTOP 300x600 & mWEB ADHESION
designed to be seen
At +95% viewability our display inventory is top 1% amongst publishers.
designed for impact
Our “No Ads If Idle” feature won't serve advertising to non-engaged users.
outstream video
designed to be seen
Our desktop outstream experience is +95% viewable.
DESIGNED FOR CHOICE & PERFORMANCE
Our dismissible outstream unit has an +80% completion rate.
instream video
designed to be seen
Our instream video product is +90% viewable and commands 100% of the user’s attention.
designed to be heard
Click to play, audio enabled and can run as a skippable or non-skippable experience.
BRANDED TAKEOVER (MINIMIZED)
TAKEOVER THE GAME
Maximize impact by sponsoring our most popular game format - The Game of the Day.
BE A BRAND HERO
71% of our users prefer brands that sponsor our most popular experience.
BRANDED TAKEOVER (expandED)
TAKEOVER THE GAME
Maximize impact by sponsoring our most popular game format - The Game of the Day.
BE A BRAND HERO
71% of our users prefer brands that sponsor our most popular experience.
VIDEO MOMENTS: BRANDED EXPERIENCE
custom video player
Customize our premium video player with a display skin or logo.
high-impact video
Click-to-play, audio enabled and large format video drives impact.
In the News
- Industry Leaders Respond to Google’s Cookie Deprecation Pause and New Opt-Out Mechanism
(AdMonsters) - Publishers’ Privacy Sandbox pauses settle into a deep freeze following reports of poor performance (Digiday)
- How Publishers are Reducing Emissions While Sustaining Revenue (Green Media Summit)
- Balancing Act: Unwind Media’s Journey to Sustainability (AdMonsters)
- Media Briefing: Publishers are still prepping for cookie deprecation despite Google’s delay (Digiday)
- Want to Win at Solitaire? Players Share Their Best Tips (New York Times)
- To Make Auctions Greener, Publishers Need More Data – And A Guarantee They Won’t Go Broke In The Process (AdExchanger)
- Media Briefing: Publishers’ audience authentication strategies are put to the test (Digiday)
- Publishers Can Boost Their Value On The Open Exchange – Without Cookies (AdExchanger)
- Adelaide Partners with Unwind Media to Enhance Media Quality Standards (ExchangeWire)
- ‘A reset button’: How publishers are prepping for a cookie-free future (The Current)
- Brands Are Getting Shy On DEI, But Reaching Diverse Audiences Is Still Good Business (AdExchanger)
- Some publishers are starting to see revenue lift from alternative IDs (Digiday)
- Here are the Privacy Sandbox proposals publishers are prioritizing in early tests (Digiday)
- WTF is traffic shaping? (Digiday)
- Two Ways Publishers Can Improve Programmatic Supply Efficiency (AdExchanger)
- Working With Buyers Isn’t The Only Way For SSPs To Stand Out From Competitors (AdExchanger)
- Publisher Considerations for Partner Consolidation (BeelerTech)
- Buyers Are Into SPO. What Will It Take To Get Sellers Onboard? (AdExchanger)
- Publishers Are Reexamining Their Reliance On Google After GAM Goes Dark (AdExchanger)
- Publisher Supply-Path Optimization Matters. The Question Is, To Whom? (AdExchanger)
- How Solitaired.com Turbocharged Viewability, and Reduced Bid Volume Without Losing Revenue (DeepSee)
- Reimagining a popular card game with purpose (Google)
- Will Google Ad Manager’s Link-up With Prebid Reinvent the Wheel? (AdMonsters)
Management Team
NEAL TAPARIA
I co-founded and bootstrapped Imagine Easy Solutions, an edtech business used by 30 million students yearly. After selling the business to Chegg (NYSE: CHGG) and working as an executive there. I started SOTA partners to invest in startups, as well as founded Unwind Media.
DARSHAN SOMASHEKAR
I co-founded drop.io, a media sharing startup that was acquired by Facebook in 2010. I also co-founded Imagine Easy Solutions, which was acquired by Chegg in 2016.
In addition to being a founder of Unwind Media, I am a venture partner at TMV.
EMRY
DOWNINGHALL
DOWNINGHALL
I started in digital advertising as the 1st employee at Imagine Easy Solutions, where figuring out our ad monetization provided an opportunity to grow and scale our business.
After acquisition, I served as the Vice President of Advertising at Chegg focused on programmatic ad strategies.
About us
Unwind Media develops popular card and word games across the #1 Solitaire community on the web.
Our goal is to balance an impactful ad experiences with a great place for our audience to play, relax and unwind.
Our goal is to balance an impactful ad experiences with a great place for our audience to play, relax and unwind.
Our Flagship Products:
Solitaired | SolitaireBliss
Currently in Beta:
CribbageOnline | Hearts.co | Spades.co
